marketing

Things that need considering:

• social media sites
• local Business centres
• related community sites
• scrutinize you web stats
• link strategies
• start a blog
• web directories
• pay per click advertising
• paid advertising

Having your web site built according to web standards it a fantastic start! Why I hear you ask...what's that got to do with it? Well...web standards mean that we separate content out from markup (code) which in turn makes it easier for search engines to find out about you.

By virtue of standards and good design practice being followed, your site will perform better.

So...your site's been launched!

It's exciting, it's fun and your potential customers are going to love it! But what now?

Once your web site has been launched everything is just beginning! There's an exciting path ahead and we'll be with you every step of the way should you need us.

But, we still have to do everything we can to help these new customers find your new home on the internet! That's where good marketing comes in.

There are so many things you can do depending on time, budget and inclination. The list to the left gives you an idea of the sort of things available, all of which we can assist you with as required. The market you are in will also affect the priority order of these (which currently are in no particular order). For example, if you live an idyllic life somewhere in France and rent out gites, then if you can find 30 minutes a week to write a 'blog', you may be surprised at how that will boost traffic to your site and customers to your gites!

If you represent a sailing school though, then it could be worth taking a look at community sites and social media to help build a following...and a community around your business. Everyone is different, these represent just a couple of ideas.

We're happy to give you some guidance and for you to beaver away yourself. And as ever, marsbrook will always be here should you need some assistance.